The UP Difference

UP Digital has been redefining how global speciality insurance is built and delivered since 2022, offering digital-first policies to streamline placement, reduce costs, and deliver a faster experience for brokers.

We're here to challenge legacy processes and bring insurance into the digital age — one product at a time.

Meet the Team

Proof in Action

With a proven track record in aviation insurance across South America, Asia, and South Africa, connecting brokers to the London market, we're now expanding into the U.S.— starting with underserved speciality lines.

Meet the Team

Alexander Steinart

Founder & CEO
Alex is an insurance innovation specialist and entrepreneur with over 20 years of industry experience. He has held senior roles, including Director of Corporate Development at Azur, CEO & Founder of SafeShare, and Head of Aviation & Account Director at RK Harrison.
Passionate about transforming the insurance sector, Alex connects leading insurance Brokers with 21st-century technology to unlock portfolio insights and expand distribution opportunities.
Email: asteinart@updigitalrisks.com
Felix Jordan

Co-Founder and COO
Felix is a digital transformation leader with a track record of modernising operations and driving innovation. He previously served as Head of Digital Transformation at Howden’s. Earlier in his career. Felix was a Senior Accounts Executive at RK Harrison, gaining expertise in specialty Insurance.
Felix is our secret weapon for building solutions and create new growth opportunities for the UP Digital.
Email: fjordan@updigitalrisks.com
Felix Lumley

Operations Manager
Felix brings a unique insight to UP Digital. At Insurtech Gateway, he worked to bring new and innovative disruptors into the industry, supporting startups from concept to market launch. Before entering the world of insurance, Felix spent three years as a ski Guide, teaching across the world. His diverse background gives him a fresh perspective on problem-solving and a passion for helping disruptive ideas gain traction.
Email: Flumley@updigitalrisks.com

What our partners have to say

UP Aviation has been pivotal in the launch of Lancashire Syndicate's very first digital product, this blends traditional underwriting with innovative digital tools. Their platform has unlocked profitable, yet previously cost-intensive market segments. Their ability to access and manage distribution that we are unable to supply directly, has solidified our leadership stance.

Peter Neill
Head of General Aviation, Lancashire Syndicate, Lloyd's of London
Beazley is delighted to be partnering with UP Aviation, utilising their digital platform to allow us to reach general aviation clients that have historically been underserved by the traditional underwriting approach. By significantly improving efficiency within distribution and underwriting UP Aviation and Beazley are able to offer clients simpler, faster, and more cost effective access to general aviation insurance products.

Dirk Froese
Head of Aviation, Beazley Syndicates, Lloyd’s of London

Your unfair advantage

Up Digital is where great insurance, experiences and service can all be found in one place. Our suite of digital products provides global brokers access to instantly quote, bind and service in real time.